Wednesday, August 11, 2010

Ebay Vs Froogle

If you are familiar with selling your stuff online then you may be very much familiar with Ebay and Froogle(google shopping). Well ebay is like a mediator between buying and selling. But froogle indexes shopping sites. Well the reason why I tried to compare ebay and froogle even though they are completely different, is because of the sales we get with the help of these two sites.

LAUNCHING YOUR LISTING:
Its really easy to keep your listing on google shopping. Just create a shopping site or just a webpage and you can add that to "Google Shopping" through "Google Base". If you haven't heard about google base before it takes sometime to get used to. Well ebay its very easy to start because you will get all the resources to start your business. All you need to have is the product and presentation resources for showing your listing.

FEES:
For Froogle(Google Shopping) you don't need to pay anything like listing fees, final fee. The only cost that you need to pay will be for creating the listing page. If you are smart enough to get it for free then there will be no problem for that. But ebay is going to charge lot of money and because of its fame right now. You will be almost paying 15-20% of the final price after you sell your product. If you think that your item is demanding then this is the place where you can get real benefits from.

TRAFFIC:
Well the traffic is completely variable for google shopping. First of all its really a bit of headache because you have to do on page optimization( ya you heard me right!!!) if you want to get results. Especially the title tag should be very accurate. The title tag is all what matters. But before you jump into google shopping first find if the people are searching for this product in google. I mean for example if you are interested in selling an antivirus, just use keyword tools to find the popularity of the search result. If you find more search results then just move ahead. If not then it will be your wish if you would like to use this. Well if you have enough time then I recommend to you use this because anyway its going to be completely free of charge. For ebay, use "ebay pulse" and you can find top 10 sellers in each category. Also on world wide web there are many other tools which you can search about. Then according to those results you can start selling your items. Actually if we talk about traffic for ebay its going to take more time. I will provide detailed information about selling on ebay on my upcoming posts. But before you sell its really a good practice to get to know about the demand of the product especially for ebay because you will be charged for the fees.

PAYMENT MODE:
If you are using google shopping you can use different types of payment sources of your own wish because you are going to design your shopping site or listing page according to your own. If you don't have any idea about how you have to proceed then start with using paypal merchant services where you can get a payment button for free. There will be no monthly charges. If you are thinking of launching your business big then its better to use payment gateway services which are right now provided by many sites. If you are a fan of paypal then you can use their gateway services also. For ebay the payment mode will be generally though paypal. Generally you don't need to worry more about these things because ebay is going to take care about the payment mode and all(You can expect these kind of services as you are paying high amount of fees).

BUYERS AND SELLERS PROTECTION:
If you are using google shopping then you can expect less protection when compared. Well actually its going to be almost same but at times it matters. Anyway you are getting this service for free and hence you can expect some negatives. Ebay they say that they have very good buyer and seller protection but there is always a chance to either fool a buyer or seller. Well its a biased game if any matter raises to a dispute then you have to watch with crossed fingers until the issue is over because most of the time its buyers who win but at times sellers also win. Well even though how perfect you are there are always loop holes.

There are still many more thing which can be compared but these are the most important things which are taken into consideration. Anyway my choice is to "GOOGLE SHOPPING as a SELLER" and "EBAY as a BUYER". Feel free to comment on this topic because its a very interesting comparison and I don't think there are many good posts on this topic.

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